blogging heroes - Book Review
This is a weekly feature where I will review books that I have read and think that will help readers either directly or indirectly in their conquest to increase their blog design skills.
“blogging heroes” by Michael A. Banks
This is my second book that I have read about blogging. Both books utilizes interviews in order to get a deeper understanding of the blogosphere. Blogging heroes takes it a step further and interviews 30 of the most influential bloggers, including Engadget, Boing-boing, Lifehacker, and so on.
While it is definitely interesting to see how different each person started blogging and how they came to their level of success, there is a lot of repetition in what they say during the interviews. That is a good thing, because they all agree that the best way to drive traffic and build a blog up is to be passionate about your topic, write high quality content, and post consistently. That is about the only thing they agree on though.
When it comes to how to promote a blog, there is a wide variety of different opinions. It seems to me that the bloggers who started years earlier don’t believe in SEO, while the newer bloggers rave about the effects of SEO. This is probably due to the change in the blogosphere as there are estimates that 80,000 new blogs pop up everyday.
In conclusion, the book is worth a read, but definitely not something you would read straight through. I would just recommend picking your favorite bloggers and read their story first, then read the rest when you got some time or just put it back on the store’s book shelf.